Personalized experiences: Why I love them (+ brand examples)

Personalized experiences are becoming increasingly important to customers — and marketers are listening. Just look at…

Google to pay Texas $1.4 billion in data privacy settlement

A Google corporate logo hangs above the entrance to the company’s office at St. John’s Terminal…

The top inclusive marketing trends of 2025, according to Sonia Thompson

​​Okay. So if you’ve been around here for more than a little bit, you know that…

Top social media tools to boost your social strategy

Every marketing campaign I’ve participated in has always had social media at its core. It’s no…

B2B marketing team structures every company should consider

Choosing your B2B marketing team structure hinges on two essential criteria: something that works for your…

Trump's crypto agenda is being threatened by his pursuit of personal profits

U.S. President Donald Trump looks on as he gives remarks outside the West Wing at the…

Virtual chronic care company Omada Health files for IPO

Omada Health smart devices in use. Courtesy: Omada Health Virtual care company Omada Health filed for…

Affirm shares drop 13% on weak forecast, concerns over CEO's bet on 0% loans

Max Levchin, co-founder of PayPal and chief executive officer of financial technology company Affirm, arrives at…

Bitcoin holds above $100,000 while ether rockets to its best week since 2021

Cryptocurrencies extended their rally to end the week, with bitcoin holding steady above the $100,000 level…

Google would need to shift up to 2,000 employees for antitrust remedies, search head says

Liz Reid, vice president, search, Google speaks during an event in New Delhi on December 19,…