I’m optimistic about the future of SEO, and I want everyone who reads this to feel…
Category: Resources
Social media marketing campaigns: What I’d do to stand out on every platform [new data]
You and I both know it: there’s no secret to a successful social media campaign. Instead,…
How AI will impact advertising, according to top marketing executives [new data]
AI is gaining traction in every industry and advertising is no different. So, I surveyed 247…
Social media platforms marketers should watch in 2025
Three years ago, if you’d asked Kasey Brown, founder and CEO of Different Breed Media, she’d…
Lead form best practices for capturing high-quality prospects
When I was first setting up my freelance business website, I read tons of articles and…
AI agents for marketing — I talked to experts about the benefits
I love the Back to the Future series, especially Part II where we see “the future.”…
How to use buyer journey keyword research to unlock SEO-generated revenue
I know the impact of ignoring buyer’s journey keywords all too well. Early in my SEO…
How to create an effective Facebook ads strategy in 2025
Facebook ads can be incredibly powerful — when they’re done right. Most marketers say it consistently…
28 free advertising tips for your small, large, or local business
When I first started my small business, advertising seemed daunting. With a limited budget, I couldn’t…
Content aggregators can help you get more eyes on your marketing collateral — here’s how
Those who know me know that I have a healthy obsession with travel. So, I often…